We support endangered species together with Mysikrólik Foundation
"We only have one Earth, and its future depends on each, seemingly small, human action, depends on each of us" - said Florian Longin Plit, Polish geographer, professor of Earth Sciences and full professor at the University of Warsaw.
We are a business responsible company. Our strategy fits in with the concept of sustainable development and has already allowed us to develop faster and build a stable position over a multiannual horizon. Since the beginning of the company's existence, according to our DNA and our mission, we have been deeply involved in the protection of the environment.
The initiative of pro-environmental activities in cooperation with the Mysikrólik Foundation was born at the beginning of 2021 and aims to support protected species of birds and other animals in Poland and Central and Eastern Europe. Biodiversity is very important to our ecosystem, but every 25 minutes one of the species living on our planet extincts. The process of extinction has been present since the very first life on Earth popped into existence, but for millions of years, the rate of extinction has remained at a stable rate of one species every five years. Now, it is thousands of times faster.
In the beginning, we chose LED bulbs from our portfolio for this initiative, because we started our business selling bulbs. What do birds and our products have in common? We connected the ideas of economic LEDs with the needs of nature and created packaging presenting representatives of several endangered species of birds.
In addition, the new series of ORO bulbs, meeting the highest Ecodesign standards, is even more environmentally friendly. These light sources consume up to 25% less energy compared to standard LED bulbs (e.g. we suggest replacing a typical 10W 806lm LED bulb with our 7.5W 806lm ORO-ATOS-E27-A60-7.5W bulb) and can help to cut your electricity bill.
We have sold over 13 million LED bulbs in the last 3 years. If we assume their average power at the level of 10W, then by achieving an average reduction in consumption of 25%, we can have a real impact on the reduction of CO2 emissions by 24 thousand tons in the next three years (765 g from 1 kWh, source: KOBiZE in 2019, 1000 hours of LED lighting). If we compare a 7.5 W LED bulb to a conventional 60W incandescent light bulb, then in the same case the carbon footprint reduction will be higher by 522 thousand tons of CO2.
Do you know that…?
The annual carbon footprint of a statistical person living in Poland is about 8-9 tons of CO2?
Buildings are responsible for the enormous emissions of greenhouse gases. If we replace traditional lighting with professional LED lamps, we can effectively reduce CO2 emissions. It is not a trend but our duty. The earth is warming up and to counteract it, let's choose ecological LED lighting.
Do you know that…?
According to various sources, about 19% of the energy produced in the world is used annually for lighting. That is why it is so important to choose ecological light sources consciously. It is everyone's responsibility to reduce energy consumption. Let's be responsible for the environment and let us take care of the planet - every single WATT counts.
In 2021, we introduced more solar products to our offer, because using the power of sunlight is the best solution for the planet. Sunlight is a clean energy source. Last year, we also introduced SMART lighting. It enables remote control of light, which makes it possible to use lighting only when it is necessary while reducing electricity consumption to a minimum.
That’s it for now about products.
Do you know that…?
Goldcrest is the smallest bird in Europe and lives almost all over the continent, weighs only 5 grams and are strictly protected in Poland. Despite its small body, it is a very strong bird. In winter, it does not hide in hollows or other nooks - it can stay on a twig for up to 16 hours in a minus 15 Celsius frost. For this reason, the bird was given a Latin name regulus, a diminutive of rex, meaning a king. The nature of this bird is aptly reflected in the Polish name (a mouseking) - the body the size of a mouse hides royal fortitude.
What is more, goldcrests migrate every year across the Baltic Sea from Sweden to Poland. They travel up to 500 km, flying day and night at a speed of 30-40 km/h. Considering the goldcrest’s fat reserve, which is only 1 gram, this tiny bird is worthy of the "royal" title.
The Foundation, with only 5 people working on a permanent basis, helps over nine hundred animals every year. As a company, we want to support the Foundation not only in these activities. We also want to take an active part in environmental education - training for children and youth in schools or training for uniformed services. We will, of course, also educate ourselves. The development of our environmental awareness also contributes to caring for our planet. And here we understand the word CARE in a very broad sense.